A pop-by is the perfect way to say hello and let your clients know you care. It's quick, easy and inexpensive, so there's no excuse not to do it! We've got some tips below for choosing the right gift that will make your clients smile.
Pop-bys are a quick, easy and inexpensive way to stay top of mind with your database.
In the real estate business, it's important to stay top of mind with your database. You want to be able to reach out whenever you have a new listing or a client referral opportunity. Pop bys are an inexpensive and easy way to do this.
The best part about pop-bys is that they can be used for multiple purposes—not only for marketing your business but also for thanking clients or getting referrals from them. And if you don't have time or resources (or both) to create custom printed materials on your own, we've got some great tags that are ready to go in our online store!
Show your clients you care.
Pop-by gifts are a great way to show your clients you care. They're easy to personalize, inexpensive and quick, and easy to do. Pop-bys are also a great way to say thank you for their business throughout the year.
Pop-by gifts are easy to personalize
The Pop by gift is a great way to show your appreciation and make an impression on clients. You can personalize the gift with the client's name, or with your company logo. If you want to get creative and add a special touch, there are several ways you can customize it:
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Include a personalized message
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Attach your business card to them
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Write a note on the back of it
What's a pop-by?
A pop-by is a simple, effective way to stay top of mind with your database. You can do it for clients, prospects, referral partners, and anyone else who deserves a little love.
This isn't a new concept but the idea behind it is still very effective in today's world: the more you stay top of mind with people the more they'll remember you when they need real estate advice or services.
A pop-by is when you drop by a client's home or business, usually to say hello or thank you, and leave a gift.
A pop-by is when you drop by a client's home or business, usually to say hello or thank you, and leave a gift.
Pop-bys are great because they're easy to do and don't take up your time during the holidays. You can use them at any time of year: for example, if an associate asks if you could run some paperwork over to their client's house on your way home from work, consider it an opportunity for an unexpected gift!
Pop bys make people feel appreciated and special in the real estate business. It's important for clients to know that they are important enough that their agent will stop by just to say hello and check in—it makes them feel like you care about them as individuals rather than simply as clients who pay you money every month (which is still nice).
Realtors have been using pop-bys for years to thank and stay in touch with their database, but they're not just for real estate clients.
Many real estate agents have been using pop-bys for years to thank and stay in touch with their database, but they're not just for real estate clients.
Pop bys are a great way to keep in touch with past customers, regardless of industry. They're also good at thanking your current customers for their business and loyalty. You can even use them as a sales tool if you're running a store or an online shop—think about it: when someone comes into your store, does she get thanked? If you want her to come back again and bring other people with her, make sure she knows how much you appreciate her business!
Truly, anybody can use them! Coaches, chiropractors, and lawyers do them, too.
Pop-bys are the perfect way for you to stay in touch with your database. It’s easy, inexpensive, and fun! The best part is that you don’t have to be a realtor to use pop-bys. Coaches, chiropractors, and lawyers do them too!
With Christmas right around the corner, consider using pop-by cards as a gift idea for friends and family who may not be sure what they want this year. You can even use them as thank you cards after hosting an open house or having dinner at their home. If you're looking for a way to say hello without spending much money at all - consider using pop-by cards instead of expensive store-bought greeting cards (or even worse - sending an email).
Some people use pop-bys as an opportunity to pick up referrals or hand out promotional materials.
If you really want to reach out to new prospects with a gift, try sending something small with a pop by that doesn't seem too salesy. It's a great way to say thank you for their time and attention when they first meet. Plus it shows that you're thinking of them while they are not yet your client!
There are some specific tips for choosing the right pop-by gift for your recipients that we'll cover in just a moment.
There are some specific tips for choosing the right pop-by gift for your recipients that we'll cover in just a moment. But first, let's talk about general considerations when shopping for gifts:
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make sure it's something they'll use
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make sure it's something they'll want
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make sure it's something they'll remember you by
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make sure it's something they can use right away
Give a present that will make your clients smile.
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Make sure the gift is personal and relevant to your client. Give a thoughtful, personalized gift that will be cherished by the recipient. For example, if you know they're into sports or fitness, get them tickets to their favorite team's next game. If they like wine, find out what kind of wine they prefer and buy them a bottle with an appropriate label (or make sure it's something that goes well with the type of food they like).
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Make it something they'll use and enjoy but can easily carry around when traveling for business—not too big or heavy!
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Don't go overboard on price; remember that buying gifts for clients isn't about showing off how much money you have. Even a small gift for less than $5 will work just fine! It's the thought that counts.
Conclusion
As you can see, pop-bys are a great way for Realtors to stay in touch with their database and keep their brand top of mind. They're also an easy way to show your clients that you care about them as individuals. This is why we recommend giving a pop-by gift during the holidays - it's a win-win situation! And if you need more ideas on what kind of gifts will work best for your business, check out our blog for more!